February 13, 2008

Today in Beauty - Wednesday, Febuary 15th - 2008

The State of the US Prestige Beauty Industry - “During challenging economic times in 2007, the prestige beauty industry managed to rise above the negatives, said Karen Grant, The NPD Group senior beauty industry analyst. Women and men are still willing to spend money on products that make them look and feel better. Looking ahead, we do see opportunities with products, like organic/natural products, which are resonating with beauty consumers of all ages. We have seen astronomical growth over the past few years with more natural brands and products hitting the marketplace and we expect to see this continue, said Grant.

L'Oreal Targets Malaysia Male Market - L'Oreal, which has a strong presence in the Malaysia beauty and cosmetics segment for women, is aggressively penetrating the men's market by launching sophisticated skincare and hair styling products.

Beauty Brands Target Facebook - Beauty brands are joining social networking websites like Facebook to spark discussions about their products, spread the word and bond with consumers.

Has the Beauty Industry Changed? - Sarah Stacey, beauty expert and co-author of the Beauty Bible series alongside Jo Fairley, says the biggest leap for the beauty industry in the last half century has been the explosion in the choice of cosmetics available.